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Debbie Saunders – Wildlife Drones

Why is innovation important to you?
Innovation expands the realm of possibility and enables creative solutions to the world’s problems. Without innovation there is stagnation.

What drives you to make a difference?
Making a positive difference in the world creates a fulfilling and purposeful life. As Jane Goodall says “What you do makes a difference, and you have to decide what kind of difference you want to make”.

Do you have any advice for getting more women into the innovation ecosystem?
Do customer interviews with a wide diversity of women to find out what works for them and what it would take to get them involved in the innovation ecosystem.
Provide part-time accelerators and incubators. Women are disproportionately over-represented within the part-time work force and need opportunities that account for this.
Empower women to recognise their strengths and believe in their ideas then support them financially and socially.